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Dr Savi Arora

About the man

His key drivers and passion for world harmonisation and greater understanding of each other

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Broadcaster and Producer

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Tune in to itunes or the respective web sites to catch his shows, like The Smooth Groovers Review, The Corporate Podcasting Show and Sikhwithin

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Novelist and Columnist

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Let us communicate the importance of peace and equality. Interfaith awareness can help. Let us work together to campaign for the urgent need to eradicate poverty

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Archive for the 'New Media' Category

Nov 18 2008

Considering New Media for social change

In a recent post I suggested that potentially social networks could help change the world.
In the US the following advertisement has now been retracted. I am still stunned that it went out in the first place.

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The following video shows how social media, especially through Twitter seems to have lead the campaign to ensure its removal.

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The company concerned have now provided a public apology via their website and have suggested that it will take time for associated printed adverts to be recalled from newstands.

As I said in my previous post we have the power to create a lobby for change. If enough of us unite and rally for the eradication of poverty we can win.

Let us take a look at one example. Certain High Street retailers are relying on local agents in developing countries to manage the production of clothes. The profit is realised when you see the knock down sales price during the up and coming sales. In the developed world our expectations on price are conditioned. We need to demand accountability from CEO’s who should be rewarded on ethical production.

Just see the following (featuring a garment trader middleman & under age workers) ..

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In a world where we have so much power at our finger tips, it is now time to use it for social change.

People rush to get a bargain I wish the same energy was in our hearts to make poverty history!

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Popularity: 39% [?]

No responses yet

Nov 12 2008

The value of Twitter

Published by drsavi under 2008, Media Watch, New Media

When I first came across Twitter it took me time to understand and appreciate its objective.
Would I really want to use a mechanism to inform people where I was and what I was doing?

The following article shows 20 business uses of Twitter

The following video outlines how the concept of sharing and getting closer to people can be assisted with Twitter.

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Similar to Facebook you can update your status for selective friends or a wider community. Many industry observers have described Twitter as a lifestreaming device, i.e. An online record of a person’s daily activities, either via direct video feed or via aggregating the person’s online content such as blog posts, social network updates and online photos. NB There is now a Facebook application that allows you to update your status from Twitter, therefore facilitating a once only update. Our featured article looks at Corporate uses of Twitter. For example, communicating with clients to inform them of product or project updates. Twitter also has the ability to send status updates to mobile devices.

This power to communicate when combined with valuable online content can be a powerful medium for Public Relations and clients. Clear and concise information flow is essential.

A Podcast combined with a web posting can facilitate company updates, re: products and services. It can encourage accessibility and ‘reach’ in an increasingly noisy environment. With regard to the latter, competition in business is a major challenge. Therefore, interactivity and efficient access to information can provide a useful competitive advantage.

In December typically families from all over the world will be getting together. We should be optimistic that new technologies like Twitter are being developed to bring people closer. All we can now hope for is that this closeness will materialise into motivation for the world to become a better place with hope and peace for all.

You can follow me at: http://www.twitter.com/drsavi and also Sikhwithin at:
http://www.twitter.com/sikhwithin

Popularity: 27% [?]

No responses yet

Oct 20 2008

Blogging on the move

Published by drsavi under Choice, New Media, Technology

Now that the iPhone can connect to my blog, I wondered about it’s uses? I guess it could be another type of Twitter. Or, maybe it’s key use is to capture and share life’s moments.

Or, are we being given yet another device to hype ouselves and who we think we are.

Considering this, maybe the first decade of the 21st Century is all about propelling one’s image. What is missing is the need to create awareness of the importance of community and helping others. Maybe mobile blogging can help identify causes. All we need is respondents who blog back with solutions.

Popularity: 25% [?]

No responses yet

Oct 10 2008

2nd Prize in Sikhnet Film Festival 2008

Published by drsavi under 2008, Media, New Media, Sikhs

Wow! I’m grateful to Sikhnet for awarding me the 2nd Prize in the 26yr+ age category.

Here is my submission for 2008. Copyright terms deployed were under the ‘Fair use’ policy.
My aim was to raise awareness for the to make positive media rather than have others depict us inappropriately.

http://video.google.com/videoplay?docid=999065075498845787

Popularity: 21% [?]

One response so far

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