Considering New Media for social change

Nov 18, 2008 by

In a recent post I suggested that potentially social networks could help change the world.
In the US the following advertisement has now been retracted. I am still stunned that it went out in the first place.

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The following video shows how social media, especially through Twitter seems to have lead the campaign to ensure its removal.

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The company concerned have now provided a public apology via their website and have suggested that it will take time for associated printed adverts to be recalled from newstands.

As I said in my previous post we have the power to create a lobby for change. If enough of us unite and rally for the eradication of poverty we can win.

Let us take a look at one example. Certain High Street retailers are relying on local agents in developing countries to manage the production of clothes. The profit is realised when you see the knock down sales price during the up and coming sales. In the developed world our expectations on price are conditioned. We need to demand accountability from CEO’s who should be rewarded on ethical production.

Just see the following (featuring a garment trader middleman & under age workers) ..

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In a world where we have so much power at our finger tips, it is now time to use it for social change.

People rush to get a bargain I wish the same energy was in our hearts to make poverty history!

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